Does Your Marketing Need Recharging?
A Business Owner's Marketing Dilemma:
Marketing is attached to everything nowadays; brand marketing, web marketing, social media marketing, email marketing, direct marketing etc. Add the abundance of self-appointed marketing "gurus or experts" and you wind up with, well, a great deal of frustration for business owners. And beyond merely frustration business owners are tired of watching their investment in marketing leaving a trail of experiments and little or no results.
HOW WOULD YOU DESCRIBE YOUR MARKETING TEAM?
Disorganized, understaffed, undertrained, overworked or a young 'digital-native' who is comfortable with social media, sends out emails and post blogs on the website. How about non-existent, because you the owner, are the marketing team.
Well, if you said anything other than "a well-oiled machine" and "I get a great return on marketing investment", I share your pain.
Every business is doing some 'marketing' right? Your 'team' is most likely a loosely assembled group all scattering around sending email blasts, updating FB posts, blasting out tweets or crafting out new email campaigns without anyone knowing what anyone is doing. They are busy, trying hard but are they really getting anything done? Is their work making a measurable difference to your company. Most importantly, is their work tailored to your industry, business or corporate culture? Is your value differentiated or are your email, tweets or paid-advertising just like your competitors?
If you want to grow, you need a dedicated and well-coordinated experienced team of marketing specialists.
- How do you do it?
- How do you recruit, train and retain top marketing talent?
- How do you build a team that functions like a team and moves towards the same goal?
- How do you do it if you're not an expert marketer yourself?
How do you get a coordinated marketing team that speaks and understands what everyone else is doing?
Here's the thing: it's a Buyers' Market - with unlimited access to information every statement or claim is verified. When you add the overwhelming marketing "noise" generated by sellers, every one of your existing and potential customer is faced with the same challenge: Whom do I choose? You face an even tougher obstacle: How will my business stand out and rise above the noise?
THE PRACTICAL ALTERNATIVE: THE OUTSOURCED MARKETING SOLUTION:
Don't go at it alone. Instead, let us create marketing that will get noticed and generate results. Our approach is different; we believe that marketing doesn't stand alone! Sustained growth is based on 3 forces working together: Marketing, sales and customer service. We always start (insist) by developing a marketing roadmap; unique to your industry and business culture. We don't believe in templated solutions. We'll work with you and your team to ensure that consistent execution throughout your entire organization.
- Develop, Execute & Manage a tailored Marketing Plan that fits your industry and specifically your business.
- Email & Direct Marketing including content marketing and conversion funnels
- Social Media Marketing including free & paid Advertising
- Customer Retention Programs
If your business is not performing the way you hope or envision, we offer hands-on collaboration that is focused on results, not cookie-cutter solutions typical to "industry experts" or consultants. We inject a fresh, open-minded, unbiased and challenging perspective along with proven hands-on, invaluable and practical experience. Scroll down to see what my clients said about their experience.
Are you ready to uncover what’s holding you or your business back? Are you ready for real R.O.I. on your Marketing Investment?
Let’s start with an open, no-obligation, conversation about your business, your challenges and your vision. Call or text me at 631.875.4103 (or use the schedule option below).